Having a GAS with...Jason Spencer, Business Development Director at ITV

Today, I'm having a GAS with Jason Spencer, ITV's head of business development. In a nutshell, Jason is responsible for selling ITV's advertising space. There were two big areas I wanted to discuss with Jason:

1) The viability of TV advertising in an age where more and more users are switching to on-demand providers like Netflix, Disney+ and Prime;

2) How the sausage gets made on broadcast TV and how the commercial revenue actually pays for the production of content.

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Having a GAS™ is the podcast that talks to the great and the good of the creative industries, and in particular finds out what makes great music for film, for TV, for advertising; for dancing to, for cooking to, f*cking to, and more...

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GAS™ Music is a music production agency in Manchester, UK. We compose and produce original music, create awe inspiring sound design and have a fully integrated audio post-production studio. We also have a great record collection, and welcome any additions, recommendations or criticisms.

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http://www.gasismusic.co.uk​

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© GAS™ Music 2021